Conference Agenda

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Wednesday | Thursday | Friday

Wednesday - March 26th, 2008
7:00am Breakfast - Grand Ballroom III
8:00am Opening Remarks - Grand Ballroom
9:15am Plenary, Jeff Linkenbach, Ed.D. - Grand Ballroom
10:35am Break
11:00am

Networking Sessions

St. Helens Health Equity in Tobacco
Grand Ballroom I Smokefree Housing
Grand Ballroom II Youth Access
Blakely Industry Marketing
Orcas Workplace Cessation
Vashon Collaboration in Chronic Disease Prevention
Whidbey Harm Reduction
Grand Crescent Cessation with Mental Health and Substance Abuse Populations
12:30pm Lunch (Provided) - Grand Ballroom III
1:45pm Poster Session - Fifth Avenue
3:00pm Break
3:15pm

Breakout Session 1

Controlling Access to Tobacco

Grand Ballroom I
  • Confronting Emerging Threats: From Manipulative Marketing to Hookah Regulation
    • Michael Strande, George Crawford
      This session will provide an in-depth discussion of emerging threats in tobacco control. First, attendees will learn about four emerging marketing strategies, including the industry's use of hip hop culture and drug themes. Next, attendees will discuss the reasons for the rapidly increasing hookah trend and learn about the legislative and regulatory mechanisms available to control hookah bars.
Grand Ballroom II
  • Involving Youth in the Efforts to Create Strong Anti-Tobacco Policies
    • Joyce Lara, Mary Ann Reed, Maureen Sedonaen
      Project Smokebusters is a three-year continuum based on the Centers for Disease Control Best Practices for Comprehensive Tobacco Control for youth grades 8-12 that empowers them to become critical thinkers, avoid tobacco use, and advocate for a tobacco free environment through policy change. This session will go over the history of Smokebusters, present data from our evaluation of the project, and then move to a workshop format where we will share how young people, in partnership with adult allies, are engaged in capacity building and training, community assessment, campaign development, and policy and media advocacy in the context of a Tobacco Retail License Ordinance and Mitigation Fee. Lessons learned, successes, and individual and community impacts will be shared.

Assuring Access to Cessation

Vashon
  • Addressing Cessation in Patients with Mental Illness
    • Christopher Covert-Bowlds, Catherine Saucedo, Reason Reyes
      This session will address the history of tobacco use in mental health settings, the challenges of addressing tobacco cessation within these settings, and detail two promising approaches to addressing one of the greatest disparities in the tobacco control movement.
Blakely
  • Put Something else in Your Mouth: Grassroots LGBTQI Tobacco Use Prevention
    • Dona Upson, Andrea Quijada, Sarah Sowa-Crowder
      In this session, participants will hear from two speakers engaging in tobacco prevention and cessation work in lesbian, gay, bisexual, and transgender (LGBT) communities. Sarah Sowa-Crowder, Tobacco Specialist at Verbena, will provide an overview of the tobacco work being accomplished in Washington State LGBT communities. Dona Upson and Andrea Quijada will introduce key aspects of efforts to decrease tobacco use in New Mexico's LGBTQI community, which will stimulate discussion for revision and dissemination of ideas.

Creating Access to Smoke-Free Living

Grand Crescent
  • Speaking their language; No-Smoking Policies Improve Landlords' Bottom Line
    • Theresa Cross
      The American Lung Association of Oregon, Multnomah County Health Department and Clark County Public Health joined to form the Metro Area Smokefree Housing Project in early 2006, with grant funding from the American Legacy Foundation. This session will detail the step-by-step creation of a successful, community led, smoke-free housing campaign from idea to implementation.
St. Helens
  • Developing and Enforcing Successful Smokefree Laws
    • John Archard
      This session will address how to develop, pass, and enforce strong smokefree laws from examining the individual elements of effective smoke free laws to going over strategies to ensure that such laws are successfully enforced. The session will also go over strategies to local policies where feasible and addressing the challenges of preemption by developing grass roots community support on the local level.
4:45pm Break
5:00pm Evening Reception Sponsored by Pfizer - Grand Ballroom III
7:00pm End
Thursday - March 27th, 2008
7:30am Breakfast - Grand Ballroom III
8:30am

Breakout Session 2

Controlling Access to Tobacco

Grand Ballroom I
  • Combining Enforcement Agency Efforts to Control Tobacco Access to Minors
    • Paul Davis, Paula Muis
      This session focuses on creating strategic partnerships to combat tobacco access. Two separate presentations will detail how two projects successfully enlisted non-traditional partners to address tobacco access. The first presentation highlights how one partnership created an opportunity to increase the efficiency and effectiveness of tobacco retailer trainings by teaming up with agencies primarily interested in alcohol control. The second presentation explains how the creation of a committee of enforcement agencies allowed for vital and timely intelligence sharing to crack-down on contraband tobacco.
Grand Crescent
  • What Makes Youth Access Laws Effective? A Look at San Francisco and around the Country
    • John Archard, Alyonik Hrushow, Melinda Moore
      This session will include a presentation on lessons learned in implementing a new tobacco permit ordinance by the City and County of San Francisco. A major goal of the ordinance was to provide a strong incentive to reduce tobacco sales to minors. Strategies that were used to gain compliance with the ordinance will be discussed, as well as challenges and how they were addressed. Also in this session a presentation will look at the elements of effective youth access laws from around the country and those that are less effective. This presentation is designed to be interactive and intended to generate debate.

Assuring Access to Cessation

Grand Ballroom II
  • Enlisting Community-Wide Support to Treat Nicotine Addiction
    • Connie Zierke, Julie Jorgensen, Suzanne Henson
      Participants will learn the benefits of a unified approach to tobacco addiction and the education, treatment, and referral processes used in two communities. They will also learn how this can change the perceived social norms to a more accurate view. As a result, there are many successes in Park County, Wyoming and Newberry County, South Carolina in regards to policy changes, reduced use rates and knowing what works and what doesn’t in your community. 
Fifth Avenue
  • Tobacco Control Programs for Communities of Color
    • Darlene Bahrs, Delilah Raybee, Lei-chun Fung, Yolanda S. Lewis, Victoria Wilder Crews
      This session will describe two community-based processes used to deliver cessation services for low income, uninsured, underinsured, ethnically diverse smokers. Participants will be able to present a model that describes how small mini-grants can reach underserved communities, increase awareness of the need for tailored programs, and describe methods used to fund and evaluate program outcomes.

Creating Access to Smoke-Free Living

Vashon
  • Addressing the Challenges of Enforcing Smokefree Laws
    • Scott Roy, Eileen Sullivan, Cheryl Sbarra
      Panelists from Washington and Massachusetts will share lessons from implementing state smoke-free workplace laws. Collaboration was key to implementing and enforcing a statewide smoking in Washington and to responding to challenges by private clubs in Massachusetts.
St. Helens
  • Legal Strategies to Address Secondhand Smoke Exposure in the Home
    • Kathleen Dachille
      This session will provide an analysis of the various legal strategies being used to protect individuals from secondhand smoke exposure in the home. The presenters will discuss the elements of the most viable causes of action and discuss existing case law on these issues from across the country. The presenters of this session will provide guidance to those who may be assisting residents suffering from drifting secondhand smoke.
10:00am Break
10:15am

Breakout Session 3

Controlling Access to Tobacco

Grand Ballroom I
  • Community-Led Efforts to Expose Industry Strategies and Reduce Youth Access
    • Sally Casey , Jamie Spears, Wilfred Ordonez, Victor Ramos
      This session will describe several approaches for assessing local tobacco industry marketing and sales strategies, and will explore how both youth and adults can use the information to develop tobacco control strategies intended to reduce youth access. Additionally, the session will review how to develop a strong legislative action plan while engaging youth leaders in the process through a pop culture approach.
Grand Crescent
  • Current Youth Perceptions of Tobacco Use and Access
    • Sharon Brown
      Youth access to tobacco has been studied in various ways, such as compliance checks of age restrictions and point of sale enforcement strategies. This presentation will explore some of the earlier contextual aspects of youth access to tobacco use, specifically with middle school populations that were from ten to fourteen years of age. In this presentation, results of a longitudinal assessment of children's perceptions of risks associated with different forms of tobacco use exposures: smoking cigarettes, chewing tobacco, and being exposed to environmental tobacco smoke will be discussed and recommendations made for early, pre-emptive, prevention efforts based on empirical evidence from the study.

Assuring Access to Cessation

Grand Ballroom II
  • Combating Tobacco in Low SES Populations
    • Lisa Houston, Robert Anderson, Jill Bednarek
      The first presentation will give an overview of the Colorado State Tobacco Education and Prevention Partnership’s initiative with the Tony Grampsas Youth Services Program a state funded program to address violence prevention and child abuse and neglect prevention. It will include recommendations gleaned from an extensive analysis of the peer-reviewed literature to examine evidence regarding how the risk and protective factors framework, used by the TGYS program, are related to the etiology of youth tobacco use. The second presentation will discuss strategies used by NNTPP to reach low SES populations that have served to broaden the spectrum of organizations working on issues around low SES and tobacco use. This network can serve as a model for states interested in creating a statewide tobacco and poverty prevention network.
Fifth Avenue
  • Inpatient and Outpatient Programs in a Hospital Setting
    • Emily Preston-Rahim, Linda Cooperstock
      The University of Michigan is a smoke-free hospital which offers a variety of options to its patients and community members to assist them with smoking cessation. In response to public demand and a new smoke-free community environment, the local public health agency in Boone County, Missouri has initiated a free smoking cessation program that includes counseling and patches. We will take a brief look into the implementation of two different smoking cessation programs and the outcomes of each setting.

Creating Access to Smoke-Free Living

Vashon
  • Using Smoke-Free Housing Policy to Achieve State-wide Tobacco Control Objectives
    • Amy Olfene, Bethany Sanborn, Tina Harnett Pettingill
      Members of the Smoke-Free Housing Coalition of Maine will report on the success of Maine’s campaign to educate landlords and tenants on the health reasons, economic impacts, and legal rationale for voluntary adoption of smoke-free policies in multi-unit housing. The Coalition will discuss how it has built upon state-wide objectives and partnered with community coalitions throughout Maine to carry out its mission to reduce the number of residents in multi-unit housing who are involuntarily exposed to secondhand smoke. In addition, the Coalition will discuss surveys it has conducted with tenants and landlords over the past three years, including an assessment on the impact of smoke-free policy adoption on quit-rates among multi-unit residents.
St. Helens
  • Implementing the Smoke-Free Pledge Program in Disparate Populations
    • Alice DallaPallu, Douglas Chung, Mitzi Cortes
      Members of the Smoke-Free Housing Coalition of Maine will report on the success of Maine’s campaign to educate landlords and tenants on the health reasons, economic impacts, and legal rationale for voluntary adoption of smoke-free policies in multi-unit housing. The Coalition will discuss how it has built upon state-wide objectives and partnered with community coalitions throughout Maine to carry out its mission to reduce the number of residents in multi-unit housing who are involuntarily exposed to secondhand smoke. In addition, the Coalition will discuss surveys it has conducted with tenants and landlords over the past three years, including an assessment on the impact of smoke-free policy adoption on quit-rates among multi-unit residents.
11:45am Lunch (Provided) - Grand Ballroom III
1:15pm

Breakout Session 4

Controlling Access to Tobacco

Grand Ballroom I
  • The SYNAR Amendment: Impact of Local Enforcement
    • Eileen Sullivan, Joseph DiFranza
      The impact of the Synar Amendment on youth smoking will be examined at national and state levels. National data on youth smoking and merchant compliance will be presented. Data will be shared on the impact of budget reductions and increases on compliance check rates in Massachusetts.
Grand Crescent
  • Confronting the Emerging Threat of Snus and Other Tobacco Products
    • Hyoshin Kim, Robert Anderson
      This session will present research on new tobacco products being piloted in several cities throughout the United States. Camel Snus, Toboka, and Skoal Dry will soon be appearing throughout the United States. These two presentations will present findings regarding how smokers feel about the product and how the tobacco industry is marketing these products in key test markets.

Assuring Access to Cessation

Grand Ballroom II
  • Treating Nicotine Addiction through Collaboration
    • Julie Scholer, Juliet Thompson, Joanne E.A. Joy
      This session will provide two examples of projects that integrate behavioral health clients and providers in assessing the needs and opportunities for tobacco cessation for members of the behavioral health populations including those individuals in treatment for major mental illness and for substance abuse treatment. 
Fifth Avenue
  • Social Marketing Approaches to Combat Tobacco
    • Frank Rubini, Gannon Wagner
      This session will highlight two innovative social-marketing approaches to denormalize tobacco use in unique populations. Participants will learn the key components of successful social-marketing approaches, be able to identify successful cessation clients with powerful testimonials, and measure effectiveness of program activities through proactive evaluation.

Creating Access to Smoke-Free Living

Vashon
  • Interventions to Protect Children from SHS in Private Places
    • Roberta Kowald, George Hermosillo, Kathleen Dachille
      This presentation addresses both voluntary and regulatory approaches to protecting children from secondhand smoke. The first presentation will explain how one community developed a comprehensive program that encourages smokers to avoid exposing others to secondhand smoke in their autos and homes. The second presentation will discuss the "private" areas in which smoking has been prohibited for the protection of children and how legislatures have achieved success in these areas--to empower other jurisdictions to do the same.
St. Helens
  • Community Based Efforts to Implement Smokefree Policies
    • Scott David Sims, Nicole Alberti
      This session highlights two successful community-based initiatives designed to promote voluntary smokefree policies. Participants will be able to identify the 3 types of individuals essential to building a successful team of dedicated individuals (coalition) who are committed to smoke-free education and smoke-free ordinance efforts; and create a strategic plan to specify both short-term and long-term goals, draft media campaign materials, and provide educational resources to key target groups and populations.
2:45pm Break
3:00pm

Breakout Session 5

Controlling Access to Tobacco

Grand Ballroom I
  • Youth Purchase, Use, and Possession Laws: an Overview related to Tobacco Policy and Community Tobacco Education
    • Cindy Tworek, Jayme Rowe
      This session will examine the existence and enforcement of tobacco Possession, Use, and Purchase laws, as tobacco control policies, and their relationship to youth smoking behavior. It will also discuss community-based tobacco education groups and their relationship to youth access PUP laws.
Grand Crescent
  • The next frontier: moving the tobacco access age to 21
    • Rob Crane
      This presentation makes the case for raising the legal age of tobacco possession to 21. Participants will gain an understanding of the conceptual basis for reducing youth tobacco use by raising the minimum legal sales age to 21 and be empowered in a call to action to take this powerful policy and social norms change to thought leaders and policy makers.

Assuring Access to Cessation

Grand Ballroom II
  • Innovative Strategies to Help Young People Quit Smoking
    • Carol Sullivan, Sarah Davis
      This session will explore innovative strategies to assist teens and young adults in quitting smoking. Utilizing Coconino County’s Keep It Sexy and Smokefree (KISS) program for 18-24 year olds and the American Lung Association’s Not on Tobacco (N-O-T) program for high school students as examples, this session will present new tactics such as text messaging, emails and chat room meetings and will discuss the role that family, school, and community play in supporting successful tobacco cessation.
Vashon
  • Incorporating Tobacco Cessation in Substance Abuse Treatment Programs
    • Alice J. Dalla Palu
      It has been well documented that substance abusers smoke more than the general population. Yet, most drug treatment programs do not offer tobacco cessation counseling. Through funding from American Legacy Priority Populations, a Pilot project was conducted to provide effective tobacco cessation treatment in an outpatient drug treatment program. Participants of this session will be able to identify the opportunities and challenges in developing and integrating tobacco cessation counseling into an outpatient drug treatment program, describe counselor training requirements to establish a tobacco treatment program in an outpatient drug treatment program, and understand how to provide effective tobacco cessation treatment in an outpatient drug treatment program.

Creating Access to Smoke-Free Living

Fifth Avenue
  • Implementing Model Tobacco Policies in Hospitals: Lessons Learned
    • Janet Straus, Joanne Tillman, Heather Logan
      This session highlights one of the strongest tobacco policies found in any hospital setting.  Providence Hospital has banned smoking throughout its campus and has promised to discharge any patient who leaves a room to smoke.  Stevens Hospital in Edmonds adopted a similar policy last year.  Providence is the only hospital in the area to classify patients who insist on smoking as discharged against medical advice.  Patients will be offered smoking cessation counseling and/or free NRT (Nicotine Replacement Therapy) before being discharged. Participants will get a step by step account of how this policy change was reached, the development and scope of the enhanced cessation services provided to patients using tobacco and how the implementation has gone over the last few month.
4:30pm End
Friday - March 28th, 2008
8:00am Breakfast - Grand Ballroom III
9:00am

Breakout Session 6

Controlling Access to Tobacco

Fifth Avenue
  • Complying with Federal Synar Regulations through Comprehensive Approaches
    • Biddy Bostic, Leslie Brougham, Tina Fujimoto, Joe Darnell, Jennifer Wagner
      Based on experience, presenters will share with the audience ways they have implemented key components of a successful Synar program as well as offer various other means to accomplish successful strategies to reduce youth access to tobacco products.
Orcas
  • Implementing TATU in Native American Communities
    • Karl Anquoe, Yvette Avila
      This session will provide an understanding of the complex and unique association tobacco has in certain Native American communities. Participants of this session will learn how to enlist community support to adapt prevention curriculum that is culturally appropriate for the Native American community.
Blakely
  • Trends of Cigarette Use Among Minorsy
    • Daniel Ennis, Lori Westphal
      In this session we will report on the links between different factors such as age, gender, smoking intensity, social group, smoking parents and social access to tobacco products by adolescents.  Results of a national survey from 1999 to 2007 on access facilitated by both surrogate purchasers and direct providers of cigarettes will be presented. Geographic information systems (GIS) provide a unique platform in which to converge illegal tobacco sales data with other sources of data such as the US Census. GIS allows users to analyze epidemiological data, revealing trends, correlations and spatial relationships that would be more difficult to discern in tabular format. Furthermore, GIS helps elucidate which factors may be conducive to illegal commercial tobacco sales to underage youth.

Assuring Access to Cessation

St. Helens
  • Community Tobacco Cessation Partnership: Supporting Systems Change
    • Norilyn de la Pena
      The goal of the Community Tobacco Cessation Partnership is to support systems change for implementing the best practices in treating nicotine dependence at organizations who serve clients with high tobacco use rates. Organizations in the partnership receive training in brief tobacco interventions, community on-site resources for cessation, as well as technical assistance in policy change. The Community Tobacco Cessation Partnership has developed relationships with over 50 agencies/sites that provide services for those who are low-income and face several barriers to health in our community. These sites include community clinics, chemical dependency treatment centers, mental health agencies, and housing providers.  

Creating Access to Smoke-Free Living

Grand Crescent
  • Outdoor Public Places to Tobacco-Free Schools and Spaces
    • Jacqueline McNamara, Steve Johnson, Chandra Green
      In this comprehensive session, presenters will talk about the importance of tobacco-free policies in places where youth play and learn, specifically in schools and outdoor public parks and recreation areas. In addition, the presenters will focus on an innovative grant program called REAL TIME Community Change and its success in building youth and citizen participation in getting policies passed in traditional tobacco-growing areas of North Carolina. This session will provide the underlying rationale for advocating for tobacco-free policies to help reduce health risks and to prevent youth smoking initiation. This session will conclude with the high outcome, low-cost Real Time Community Change model that builds significant citizen capacity to bring about change with tobacco-free policies, and cultivates local buy-in for change beyond the grant period.
Vashon
  • Successfully Taking Your Organization Nicotine Free – The Journey and its Hazards
    • Alan Meister
      This session will detail the process that took The Bridge House through the various steps to where they are today as a nicotine free facility.  The Bridge House currently tests its residents for nicotine and will discharge a man for a positive nicotine test.  Participants will be empowered to support organizations to go smokefree and help others avoid the pitfalls that we encountered in becoming nicotine free.
10:30am Break
10:45am Closing Session, Richard H. Carmona, M.D., M.P.H., FACS - Grand Ballroom
12:15pm End